High-viewed or low-viewed product: which should you choose
Use high-viewed products when you want to continue visible interest, and low-viewed stock when the business needs to bring less visible items into the publishing queue.
- Author
- aiNOW
- Reading time
- 3 min
- Published
Short answer: A high-viewed product is a reasonable choice when the business wants to continue showing items that people already inspect in the catalog. A low-viewed product is useful when attention should move toward stock or services that receive less visibility. Neither rule is universal. The selection should match the current business task.
When high-viewed selection makes sense
High-viewed selection fits a workflow where existing catalog interest should guide the next post. It may be a vehicle that many people inspect or a store item whose page receives repeated visits. Views are a selection signal, not a promise that the post will receive the same attention or produce a sale.
Write the rule before using it. Define which period of views counts, how many products can enter the queue and what happens when several products have the same value. If the image, price or availability is old, high visibility is not enough to publish the item.
When low-viewed selection makes sense
Low-viewed selection is useful when the catalog contains many items but posts keep returning to the same products. The rule can bring a new, less noticed or manually chosen category into the social queue.
Low visibility does not mean that the product is better. Its page may have an incomplete image, an unclear description or an outdated price. Check the record and state the reason for publishing it before the item enters the queue.
When manual priority is better
Sometimes the business needs to prioritize a category or a specific product by hand. A new catalog direction may need attention, or the team may want to show one type of vehicle. Record manual priority as a separate rule so that it does not become confused with automatic high-viewed or low-viewed selection.
Decision checklist
- Is the current aim to continue visible interest or bring attention to less visible stock?
- Which signal supports the choice: views, category, manual selection or a combination?
- What happens when the record, price or availability cannot be confirmed?
- Which category should be manually prioritized?
A team should be able to explain a selection in one sentence. For example, a high-viewed product continues an existing catalog signal, while a low-viewed item is chosen because its category needs attention. Discuss the rule on aiSMM, through the contact page or on the scope and pricing page. Then read the daily vehicle post workflow for an auto importer.